Free Technical SEO Tools
Fix the Foundation First
Speed, crawlability, indexing, broken links, sitemaps, robots.txt, accessibility — 18 free technical SEO tools that fix the issues holding your rankings back.
What Is Technical SEO?
Technical SEO is the practice of optimizing a website’s infrastructure so that search engines can efficiently crawl, index, and rank its pages. While on-page SEO focuses on content and off-page SEO focuses on backlinks, technical SEO focuses on everything underneath — the foundation that makes both work.
A page with excellent content and strong backlinks will still struggle to rank if Google can’t crawl it, if it loads too slowly, if it has broken links sending users to dead ends, or if it’s blocked from indexing by an accidental robots.txt rule. Technical SEO removes those invisible barriers.
Technical SEO covers six core areas: page speed and Core Web Vitals (how fast pages load and respond), crawlability (whether Googlebot can access all pages), indexability (whether pages are included in Google’s index), site structure (how pages link to each other), mobile optimization (how well pages perform on mobile devices), and structured data (schema markup that helps Google understand content).
All 18 technical SEO tools on this page are completely free — no account, no API key, no limits. Use them together for a complete technical audit, or individually to fix specific issues.
All Free Technical SEO Tools
Click any tool to open it instantly — no signup required.
Technical SEO Monthly Audit Checklist
Run these 7 checks every month to keep your technical SEO in top shape.
- 1Check Page Speed & Core Web VitalsRun the Speed Checker and Core Web Vitals tool. Target LCP under 2.5s, CLS under 0.1, INP under 200ms.
- 2Scan for Broken LinksRun the Broken Link Checker on your most important pages. Fix or redirect all 404 errors immediately.
- 3Validate Sitemap & Robots.txtCheck your XML sitemap is valid and robots.txt isn’t blocking important pages from crawling.
- 4Verify New Pages Are IndexedUse the Google Index Checker on any pages published since last month. Submit unindexed pages via Search Console.
- 5Test Mobile PerformanceRun the Mobile Optimization Checker after any design changes. Google uses mobile-first indexing for all sites.
- 6Check Image OptimizationVerify new images have alt text, are compressed, and use next-gen formats (WebP). Unoptimized images are the #1 LCP killer.
- 7Review Spam ScoreCheck spam score quarterly. If above 30%, audit your backlink profile and disavow toxic links.
How to Use Technical SEO Tools
The recommended sequence for a complete technical audit.
Speed First
Start with Speed Checker + Core Web Vitals — slow pages lose rankings regardless of other optimizations.
Fix Crawl Issues
Check sitemap and robots.txt — ensure Google can access every page you want indexed.
Verify Indexing
Confirm all important pages are in Google’s index — unindexed pages can’t rank.
Fix Broken Links
Remove 404 errors and bad redirects — they waste crawl budget and hurt user experience.
Technical SEO Best Practices
The six technical SEO fundamentals every website needs to get right.
Target LCP Under 2.5 Seconds
Largest Contentful Paint under 2.5s is Google’s speed threshold. Optimize images to WebP, enable browser caching, and use a CDN to hit this target.
Mobile-First Always
Google indexes the mobile version of your site first. Test every page on mobile after any changes — viewport issues and unclickable buttons tank mobile rankings.
Keep Sitemap Clean
Your XML sitemap should only contain pages you want indexed — no noindex pages, no redirect URLs, no broken links. A clean sitemap speeds up crawling.
Fix 404s Within 48 Hours
Broken links waste Google’s crawl budget and frustrate users. Check weekly and redirect 404 pages to the most relevant live page using a 301 redirect.
Test Robots.txt Before Deploying
One wrong robots.txt Disallow rule can block your entire site from Google. Always test rules with the robots.txt tester before publishing to production.
HTTPS on Every Page
Every page must serve over HTTPS. Mixed content warnings (HTTP resources on HTTPS pages) reduce trust signals and can suppress rankings.
Explore All SEO Tool Categories
Technical SEO is just one piece — explore all categories.